Title: SNL Banker: Drive Customer Engagement and Officer Accountability
Duration: 1 Hour
Identify, engage, and manage customer interactions via a drip campaign - no CRM required. – Luke Smit
A multi-step marketing campaign performance management process using both the Cube and Date Warehouse to isolate customers or households, make contact with them, and measure the effectiveness of a campaign when no end-end CRM software is in place.
Officer Transfer Reporting – McKayla Woolridge
When a loan officer leaves the institution and their portfolio is distributed to other officers, it is often difficult to accurately understand what is resulting from the transfer vs organic growth. The Officer Transfer Reporting module within SNL Banker provides a standard solution that empowers organizations to easily manage and incentivize officers without manual effort.