Beyond the Balance Sheet: Understanding Investor Perceptions in Banking

Markets move on perception long before they move on fundamentals. Banks and financial services firms that understand what investors actually believe about their risk profile, strategy, and capital allocation often outperform those that rely only on internal assessments.

With the ongoing war in the Middle East further heightening macro economic and geopolitical uncertainty, regulatory scrutiny tightening and equity and fixed income investors becoming more selective, effective perception management is essential. This webinar will explore how Perception Studies reveal blind spots, challenge assumptions, and help management and IR teams shape a clearer, more credible narrative to attract more capital.

In this thought-leadership webinar, the speakers will discuss:

Why perception matters:

How investor perceptions influence valuation, access to capital, and overall confidence in your strategy.

What Perception Studies reveal:

Where messaging and market perception diverge, which elements of your investment case resonate or raise concern, and how you compare with peers.

When to use perception insights:

During results preparation, ahead of roadshows or strategic updates, and as part of routine IR hygiene to stay aligned with evolving market sentiment.

Speakers

Farah Ezzo

Head of Sales, Issuer Solutions
S&P Global Market Intelligence

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Jacqueline Braun

Associate Director, Perception Analytics Team
S&P Global Market Intelligence

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Darragh Riordan

News Desk Manager - EMEA Financials
S&P Global Market Intelligence

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